The Digit­al Index ana­lyses actu­al online beha­viour and sur­vey research of small busi­nesses and char­it­ies to under­stand their atti­tudes towards and usage of digit­al tech­no­logy.

The 2016 report now includes new ana­lys­is on export­ing, gender and mobile, plus a change to how Basic Digit­al Skills and the Index score are defined. For the first time, this report also includes qual­it­at­ive find­ings, fol­low­ing in-depth inter­views with organ­isa­tions* to fur­ther under­stand how they use digit­al.

This third Index report has high­lighted an over­all rise of digit­al matur­ity as well as the con­tin­ued and strength­en­ing link between digit­al matur­ity and organ­isa­tion­al suc­cess for small busi­nesses and char­it­ies.

Char­it­ies are show­ing pro­gress, with an encour­aging rise in digit­al matur­ity and a strong increase in the use of online dona­tions. The num­ber of char­it­ies accept­ing online dona­tions has more than doubled since 2015.

There has also been a shift in how organ­isa­tions are using digit­al, includ­ing a rise in the use of ‘inform­al’ and free chan­nels for learn­ing, includ­ing friends, rel­at­ives and col­leagues.

2016 sees small busi­nesses using digit­al to help with over­seas trad­ing, yet many could still do more. There also con­tin­ues to be an oppor­tun­ity for sole traders to fur­ther bene­fit from adopt­ing digit­al tech­no­logy.

A new chal­lenge has aris­en in the 2016 research, with a grow­ing con­cern over cyber secur­ity skills becom­ing a clear theme amongst many organ­isa­tions. Look­ing at region­al trends, there is a pos­it­ive pic­ture with many regions increas­ing their Index score by more than 10 points since 2015.

Finally, the 2016 Index demon­strates equal­ity for gender, with no sig­ni­fic­ant digit­al dif­fer­ences between male and female decision-makers.

Lloyds Business Digital Index 2016